Journey Decision Map
Follow a customer journey to its key choice, then show the path to a better outcome.
A route-shaped story for a service or workflow. Start with a real user goal, move through the relevant checkpoints, pause at a decision, and show how the chosen path reaches a concrete outcome without claiming that every user takes it.
- Goal · 4s — Name the user's job to be done
- Entry · 5s — Show how the journey starts
- Checkpoint · 6s — Show the first necessary action
- Choice · 6s — Explain the decision and its criterion
- Outcome · 5s — Show the result of the selected path
- Next Step · 4s — Give one clear action
- Goal · 5s — Introduce the user's goal
- Starting Friction · 7s — Show what makes the task hard
- Entry · 9s — Show the first touchpoint
- Checkpoint A · 9s — Show an essential action and its result
- Choice · 9s — Compare two available paths fairly
- Checkpoint B · 8s — Follow the selected path
- Outcome · 7s — Show the result without overclaiming
- Next Step · 6s — Give one clear action
Recommended styles
Roadmap Timeline
$19Rails that draw across the year, milestones that pop, a live 'now' marker — roadmaps and company history.
Infographic Flat Steps
$19Bright flat infographics — numbered icon circles, dotted connectors and process flows that build step by step.
Isometric Systems
$29Pastel isometric blocks for system, architecture and data-flow explainers.
Blueprint Technical
$19Blueprint-blue engineering drawings that plot themselves: dimensions, callouts and an approval stamp.
Flat Mascot Explainer
$29A friendly geometric mascot guides viewers through bright, flat explainers.
Characters that fit
Kai from Support
$9A friendly support agent with a headset for onboarding and help-centre videos.
Maya the Presenter
$9A warm, on-camera host who can front any explainer, course or brand video.
Pip the Robot
$9A friendly helper robot for tech explainers, product onboarding and app tutorials.
What's inside the template
The download is a TEMPLATE.md your agent follows plus a SKILL.md wrapper: the fill-in-the-blanks script for every duration, hooks, CTAs and a pre-render checklist.
- 01Goal & Audience
- 02Structure
- 03Script Skeleton
- 04On-Screen Text Rules
- 05Scene Mapping
- 06Hooks & CTAs
- 07Voiceover & Music
- 08Aspect-Ratio Notes
- 09Example
- 10Checklist
- 11Agent Prompt Guide